3 Savvy Self-Promotion Examples for People Who Work In Corporate Environments by Connie Kadansky

ConnieWe have all been exposed to the brash, unethical type who simply is not in tune with the delicate balance of over-promoting and under-promoting themselves; right?

The unfortunate part of being exposed to an over-the-top self-promoter is that it causes good, solid contributors to shrink back when it’s time for them to step up and take credit for what they did well.

Here are 3 examples of savvy self-promoters who are taking credit for a job well done.

AJ is a Sr. Recruiter for a $15 Billion company.  She was assigned a project in a particular department that was notorious for being very dissatisfied with prior recruiting efforts.  She listened, worked strategically and achieved outstanding success in filling positions.  The C-level executive was scheduled to come to her facility.  She mentioned it would be nice to meet him in person.  He obliged and at the meeting presented her with a handwritten note of his appreciation along with a gift basket.

AJ being a Savvy Self-Promoter, took a picture of the note and the gift basket and emailed it to her boss, who was so relieved and pleased that she sent it all the way up the corporate ladder.

How do you feel about what AJ did?  Would you feel comfortable doing the same?

Susan, another Sr. HR director, subscribes to HARO – Help a Reporter Out.  When there are questions from reporters about anything related to HR that she feels passionate about and/or knowledgeable, she responds.  Guess what?  She’s been quoted 21 times in national publications.  Business partners with her organization have made mention of the articles to the leadership of her company.

How confident are you in your opinions and knowledge and are you willing to help a reporter document a story with credibility and in the meantime promoting you and you company?

Kelly has her MBA and was hired in as a salesperson at a company that is ranked in the top 100 of Forbes Global 2000 list.  She was assigned to sell a product that had not been developed yet.  Talk about a tough assignment; right?   She was calling into the CFO’s at rural hospitals throughout the United States.  She made inroads; however, she was just not happy and gratified.  Being a savvy self-promoter, Kelly started networking with people in the marketing department.  She made high-level contacts, built relationships and when a position opened up, she applied with her boss’s blessing and is now happily contributing in a job that she loves.

What kind of relationships are you building with co-workers within other departments?

Remember that in our culture, it is not the hardest working, the best prepared or the smartest people who get the rewards.  It is the person who is most willing to self-promote.

Please check out Myth vs. Fact:  Are you a Savvy Self-Promoter?


Connie Kadansky is the President of Exceptional Sales Performance, an international sales training and coaching practice.  She is a recognized expert in identifying and eliminating Sales Call Reluctance.  Connie has a proven track record in diverse industries.  Because of her expertise, in coaching salespeople to become consistent and comfortable with their prospecting activity, she earned a solo article in the Wall Street Journal.  Thanks to a cold call, she was paid to do a radio commercial for American Express.  Recently she was interviewed by Investor’s Business Daily and Bloomberg Business.

Connie helps salespeople get their “ask” in gear.